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The secret to successfully outsourcing product development

Thought leadership Tanya Kumari - 0
Sometime in the 80s, Kodak, a photography giant, approached IBM, a leading tech enabler, to design and set up their data center.   Building something digital...
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Now is the right time to implement analytics and reporting into your product

Thought leadership Janus Klok Matthesen - 0
In today's economic climate, businesses are looking for ways to cut costs and optimize operations. One area that is often targeted is software and...
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The State of Play in SaaS in 2023

Thought leadership SaaS Nordic - 0
Oxx’s co-founder and general partner (and self-proclaimed SaaS geek), Mikael Johnsson, took the stage for a second year, delivering an insightful, stat-backed talk about...
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April Dunford: Using Strategic Positioning to Unlock Growth in Noisy Markets

Thought leadership SaaS Nordic - 0
If you attended April Dunford’s keynote at the opening of SaaSiest 2023, then you’ll know that April and her first book have something in...
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Three Strategies for Hiring High-Quality Talent in 2023

Thought leadership Max Specht - 0
Every year is not without its challenges, and 2023 is hardly different. Earlier in the year, Personio’s Chief People Officer, Ross Seychell, profiled the...
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How to Leverage Relationships for Success 

Thought leadership SaaS Nordic - 0
Building meaningful relationships at scale is one of the greatest challenges for any business. However, putting in the effort is one hundred percent worth...
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How to recession-proof your company with organizational transparency

Thought leadership Tali Sachs - 0
You’ve heard it a million times, but it still rings true: Your people are your organization’s greatest asset. That’s why, in a recession, one...
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New Employees: The Elephant in the Room

Thought leadership Edward Keelan - 0
For the first 12 months of my sales career, no matter how hard I worked, how many leads I followed, the end result was...
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Is usage-based pricing the best strategy for your company? 

Thought leadership Ingrid Bonde Akerlind - 0
Usage-based pricing (UBP) has been a trending topic over the past few years in B2B SaaS. More often than not, when the topic of...
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It is a challenging time for most b2b SaaS brands right now. Budget cuts and layoffs make the headlines and marketing is in the...

Thought leadership Gwen Lafage - 0
It is tempting to minimize marketing spend to what most companies consider the essential: the short-term performance tactics – and slash all your long-term...
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The Rise of Revenue Operations

Thought leadership SaaS Nordic - 0
The revenue operations part of companies has become increasingly popular, and that’s for a reason. In short, RevOps allows you to achieve strategic alignment...
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How to Scale Your CS Organization Successfully 

Thought leadership SaaS Nordic - 0
In these times where NRR, churn, and delivering fast value to your customers is crucial, the Customer Success team has never been more important...
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CEO Salary Benchmark Report 2023

News SaaS Nordic - 0
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The Key Learnings from Pleo’s International Success Journey

Thought leadership SaaS Nordic - 0
When you're a company from a small market like Scandinavia, there will come the point where you have to expand internationally to keep growing....
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Projections from 13 SaaS profiles on B2B SaaS in 2023 – AI, cost efficiency, team alignment…

Thought leadership SaaS Nordic - 0
What will shape 2023 - we asked 13 B2B SaaS professionals to share their thought on this, read their predicitons below! Mikael Johnsson, General Partner,...
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POSITIONING AS A LEVER FOR GROWTH EFFICIENCY

Thought leadership Bob Wright - 0
by Robert M. Wright, Partner, Firebrick Growth efficiency is back. Just cutting costs won’t be enough. A strategic retreat of marketing and sales will improve...
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Increase Alignment With a Strategic Message Map

Thought leadership SaaS Nordic - 0
“Without positioning, you’re like a traveler without a roadmap. You’ve got big dreams to see the world, but without clear direction, you’ll eventually find...
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How to Win in the Era of PLG

Thought leadership SaaS Nordic - 0
The future of SaaS isn't sales-led growth, but rather product-led. Most SaaS companies have already started their adaption, and the most successful ones are...
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How Non-Commission in Sales boosts business success for Mentimeter!

Thought leadership Anna Gullstrand - 0
We do not have commission in sales at Mentimeter. Our Enterprise sales team was formed in 2016 and never had commission. Quotas, yes. Commission,...
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Critical Lessons on Creating a Successful Partner Program 

Thought leadership SaaS Nordic - 0
Creating a partner sales program is a great way to improve your growth while simultaneously enhancing your customer experience. This is especially the case...
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SaaS Businesses Need to Do More With Less 

Thought leadership SaaS Nordic - 0
When it comes to valuing SaaS business, what mattered in 2021 and the beginning of 2022 is not what matters today. The markets have...
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How to secure startup funding in an unstable climate  

Thought leadership Niclas Mollin - 0
   Let’s be honest – one of the most essential factors in securing your company’s growth is to have sufficient funds that allow you to...
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How To Turn “Reduce, Reuse, Recycle” Into Your Best Marketing Strategy for 2023 

Thought leadership Johanna Fagerstedt - 0
It all started early this year when times were bright and money was cheap. We’d been getting constant feedback that content was missing or...
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How to Ramp Up New Sales Reps to Scale Your SaaS Business Faster

Thought leadership George Brontén - 0
In the early days of a SaaS startup, you may make sales based on the founder’s relationships and vision, referrals of enthusiastic early adopters,...
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5 reasons I hate the Rule of 40

Thought leadership Mikael Johnsson - 0
So, if you’ve been fundraising lately, or just talking to investors in general, you’ll very likely have heard it’s a different world out there....
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SaaS Nordic is a community-based initiative run by Thomas Sjöberg and Daniel Nackovski with the purpose of facilitating dialogue and knowledge exchange to help Nordic B2B SaaS professionals and companies reach their full potential.

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